Strategic Meetings Management
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Strategic meetings management is the practice of applying enterprise-wide policies and procedures to the procurement of meetings services in order to drive savings, minimise risk, maximise efficiency and enhance value. The concept was pioneered by the NBTA Groups & Meetings Committee, and leading companies around the world are implementing their own strategic meetings management programmes (SMMP). For many companies in Europe, SMMP represents the next wave in creating value through effective travel management.
F103: Developing Your Strategic Meetings Strategy
Friday, 16 May, 10.15 - 11.30
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F203: Implementing Your Strategic Meetings Programme (Buyers only)
Friday, 16 May, 15.00 - 16.45
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Top Ten Reasons to Implement a Strategic Meetings Management Programme
1. Increase visibility into meeting and event volume, spend, types and venues
2. Reduce legal/regulatory, intangible, financial, and operational risks by creating policy or guidelines and compliance tracking
3. Reduce costs with suppliers by formal negotiations, using standard contracts, and using cancellation/attrition penalties
4. Reduce number of suppliers and create preferred supplier programmes for increased savings
5. Reduce duplication of effort by aligning all meeting business into professional planning teams or formalising outsourced relationships
6. Leverage spend with suppliers for business travel (transient) and groups & meetings spend
7. Prepare for crisis management situations by knowing where all meetings/events are occurring and monitoring participant well-being
8. Capitalise on professional planning skill sets to ensure consistency and quality across all meetings/events.
9. Analyze and report ROI in addition to other metrics while gaining an average of 20% savings
10. Automate processes to improve staff efficiency and maximise productivity
- The NBTA Groups & Meetings Committee |